Sport Management

Sport Management

  • several students standing in front of the Citi Field stadium scoreboard
  • two male students speaking with an employer at a career fair
  • several students standing around a table with an Alfred State banner
  • three students cooking hot dogs, their shirts say 'home run derby'
  • students playing baseball
  • group of students and professors with Adidas director of Marketing, Jeremy Darlow

"We've had great success hiring graduates from Alfred State. They come to us prepared and passionate about serving our community."

Rob Gilchrist, CEO, Hornell YMCA
Program Advantages

COSMA logo Commission on Sport Management Accreditation

Alfred State College has been accepting students in its baccalaureate-level sport management program since the fall semester 2011. Students who enter the program receive the degree of Bachelor of Business Administration (BBA). The BBA in sport management was developed in response to the demand for higher education programs in this academic area throughout the state of New York. Alfred State College’s sport management program is designed to prepare students to perform sport management roles in educational institutions, professional, not-for-profit, and recreational organizations, sport retail operations, and private firms involved in sport management. A two-year program in sport management has existed at Alfred State College since 1998.The four-year degree in the discipline allows for a “laddering opportunity” for students, providing associate degree graduates an entry into a related four-year program.

The following sport management degree program has been granted Candidacy Status by the Commission on Sport Management Accreditation (COSMA), located in Fort Collins, CO, USA:

  • Bachelor of Business Administration Sport Management

The growing emphasis on athletics, coupled with the increasing amount of leisure time the public now enjoys, has made the world of sports one of the fastest-growing segments of American business. The sports industry requires a great variety of people with expertise in business. Using both hands-on and theory-based training, the goal of this program is to prepare students for a career in the areas of administration, marketing, sales, fundraising development, communication, facility management, and event management.

IACBE logo Accredited

The sport management, BBA program has achieved candidacy status through the Commission on Sport Management Accreditation (COSMA), and International Assembly for Collegiate Business Education (IACBE)

Professional Outlook

Upon completion of the sport management program, students will be well prepared to assume professional employment in the following areas:

  • Professional sports
  • College sports
  • Minor league sports
  • Olympic organizations
  • Recreational sport organizations
  • Philanthropic sport organizations
  • International sport organizations
  • Ticket sales
  • Sports marketing and promotions
  • Sports sponsorship
  • Media relations and sports broadcasting
  • Sports and sports agencies
  • Facilities and event management

Sport management program in the news

Student scores big with role at IIHF World Junior Championships

female student center, 2 referees on each side of her

Students learn from industry pros at Brooklyn Nets Networking Event

students standing in front of scoreboard at Citi Field

student standing in front of a sign at Duke University

Sport management students learn from the pros

group of students and professor posing for photo

Tatyana Aspires to Become a Sports Agent

female student standing in front of basketball court

Sport management students network with professionals at Binghamton career fair

male students speaking with female recruiter standing near a table

Madison Szpaicher: Come Study Down ‘Unda

female under water wearing scuba gear

Alfred State sport management students have completed internships with organizations such as:

Boston Bruins logo New Jersey Devils logo Washington Redskins logoBuffalo Niagara Sports Commission logoUS Open logoHurricane Junior Golf Tour logoThe YMCA logo

Duke University logo Syracuse University logo Cornell athletics logo Rochester Red Wings logo world jun championship united states buffalo logo

Buffalo Bisons logoCooperstown Dreams Park logoBinghamton University bearcats logoAmerican Junior Golf Association logoLive Nation logo

2017-18 Alfred State Catalog
Keary Rouff, Program Coordinator
Pioneer Quotes

Mitchell Porter"The sport management program at Alfred State has benefited me in more ways than I ever anticipated. I've gained a thorough education of the sport industry, met some amazing fellow students, and developed long lasting relationships with faculty that will serve as a great network. I feel that since completing the program I'm well prepared for today's competitive job market. The Alfred State sport management program has given me an advantage to be successful." -Mitchell Porter, '15

Tatyana King"As an aspiring sports agent, the Alfred State sport management program has exceeded my expectations. Every course within the program is inter-related and has focused on the multi-faceted aspects of the sporting industry. Additionally, the hands-on learning experiences and opportunities provided were truly unique. From guest speakers to career fairs, there are a number of opportunities for anyone looking for a career in sports to acquire the necessary background to succeed! The professors are amazing, the courses are great, and all the resources are there-- you just have to do your part!" -Tatyana King, '16

Madison Szpaicher"Coming into Alfred State I didn't have any idea of what career path I wanted to take. The sport management and athletic department drew me in from both the academic and athletic standpoint.

The opportunities and success I've had in the classroom and in the volleyball court over these last four years - I don't think I could've experienced anywhere else. Just this past semester I spent a semester abroad in Canberra, Australia. Graduating from Alfred State with a bachelors in sport management, an associates in accounting and a minor in global studies, I hope to work as an event manager for a sports team outside of the United States.

Alfred State is now a second home to me, whether it's a simple hello to a professor, an athlete, or another student, I'm always excited and ready to come back 'home' when a new semester starts." - Madison Szpaicher, '17

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Business Department