The growing emphasis on athletics, coupled with the increasing amount of leisure time the public now enjoys, has made the world of sports one of the fastest growing segments of American business. Formation of new sports leagues, expansion of franchises to new markets, and legislative enactments opening the door for female athletes have all aided the evolution of new sports markets since the late 1980s. Increased television exposure for non-traditional sports such as soccer, volleyball, and weight training has dramatically increased career opportunities in the sports world.
The sports industry requires a great variety of people with an equal variety of talents. It needs athletes, sales people, publicists, trainers, business managers, scouts, statisticians, coaches, store managers, and health and fitness personnel. The goal of the sports management program is to provide students with a concentration of courses aimed at preparing them for a career in the management and administration of the sport and fitness industry.
A laptop computer  is recommended, but not required, for students entering the sports management program.
- Achieve an understanding of the depth of the field of sport management.
- Achieve an understanding of the basic principles of facility management.
- Achieve an understanding of the significant issues that are confronting contemporary sport management.
- Achieve an understanding of the factors that make sport marketing unique.
- Achieve an understanding of the issues involved in risk management.
- Info Management (computer & research skills appropriate to degree level and type)
- Written & Oral Communication (appropriate to degree level and type)
- Critical Thinking (problem solving, reasoning skills appropriate to degree level and type)
- Apply mathematical reasoning to obtain accurate results in solving problems.
Required: Algebra, Geometry
Recommended: Algebra 2/Trigonometry
- Summer internships
- Sports club activities
- Field trips
66 semester hours with a 2.0 cumulative index
- Account Sales
- Recreation Service Industry
- College Athletic Departments
- Sport Marketing Firms
- Sport Event Promotion Firms
- Professional Sport Organizations
- Ticket Sales
- Olympic Organizations
- City Sport Corporations
Alfred State sports management graduates may enter directly into either the business administration BBA, sport management BBA, or technology management BBA degree program.
Students may transfer directly to our four-year sport management program which results in a BBA degree, or to another college.
Most students are in a classroom setting 15-18 hours per week for formal instruction. Most courses required of sports management majors are three credit hours, which equates to three-four hours per week in a classroom/lab and six-eight hours per week of outside reading and project assignments. Students are assigned a faculty adviser specific to their program, who works individually with him/her to set up schedules and choose appropriate electives.
|ACCT ||1124 ||Financial Accounting||4|
|SPMG ||1123 ||Intro to Sports Mgmt**||3|
|CISY ||1103 ||Information Technology Mgmt.||3|
|COMP ||1503 ||Freshman Composition||3|
|MATH ||xxx3||Math Elective||3|
|HPED ||xxx1||Physical Education Elective||1|
|ACCT ||2224 ||Managerial Accounting||4|
|BUAD ||2033 ||Business Communications||3|
|xxx3||Humanities Gen Ed Elective||3|
|xxx3||Gen Education Elective||3|
|xxx3||Gen Education Elective||3|
|MKTG ||2073 ||Principles of Marketing||3|
|BUAD ||3153 ||Fund of Management||3|
|ECON ||1013 ||Macroeconomics||3|
|SPMG ||2123 ||History of Sport**||3|
|SOCI ||1163 ||General Sociology OR||3|
|PSYC ||1013 ||General Psychology||3|
|xxx3||Natural Science Elective||3|
|PLSC ||1053 ||International Relations||3|
|ECON ||2023 ||Microeconomics||3|
|SPMG ||4123 ||Sport Facility Management*||3|
|BUAD ||3043 ||Business Law I||3|
* offered in spring semester only
** offered in fall semester only
|Responding to Survey||7 (88%)||3 (75%)||3 (100%)|
|Employed||--||1 (33%)||2 (67%)|
|Employed in Field||--||0 (0%)||0 (0%)|
|Transferred||7 (100%)||2 (67%)||1 (33%)|
|Unemployed & Seeking Employment||--||--||--|
|Unemployed & Not Seeking Employment||--||--||--|
Less than $20,000 (1)
Prefer not to disclose (1)