BUAD 8023 - Strategic Management, 3 Credits
Prerequisite(s): BUAD 3153 with D or better or TMGT 7153 with D or better
This course is an application of theoretical approaches to Strategic Management. Major concepts, tools, and processes will be explored through lecture, readings, team activities, and case study applications. Major topics include: creating a competitive advantage; analyzing the external and internal environment of an organization; recognizing an organization's intellectual assets; developing business, corporate, and international level strategies; strategic control and corporate governance; creating organizational designs; creating a learning organization and an ethical organization; and managing innovation and fostering corporate entrepreneurship.